“Since we opened our doors two years ago, our focus has been on what works for our clients, but these awards help us gauge our creative execution against some of the best in the country, and, in turn, that keeps us on our toes,” said Perry Patten, Tripp Co. vice president. “We are honored by the recognition and very happy to play a role in our clients’ success.”

The Bronze Quill Awards, sponsored annually by the St. Louis chapter of the IABC, recognize the best communication efforts in the region. Judged by other IABC chapters around the nation, a Bronze Quill is one of the most prestigious awards a communicator, designer, or marketing strategist can earn.

Tripp Co. was also recently recognized in Graphic Design USA’s (gdusa.com) 2011 American Web Design Awards. These awards celebrate the power of well-designed websites and other online communications to attract audiences, generate engagement and response, and promote products, services and ideas. Entries nearly doubled this year and still only 100 firms nationwide were chosen to receive this honor..

About Tripp Co. Creative

Tripp Co. Creative, Inc. (www.trippco.net), is an intimate, strategic creative consultancy, owned and directed by Scott Tripp and Perry Patten. While located in the Metro Saint Louis area, Tripp Co. Creative, Inc. works virtually with clients across the country and provides them with individual and personal attention to bring their creative vision to life. From collateral design, web design, branding and identity to advertising, interactive campaigns, social media and marketing, Tripp Co. brings a unique and highly creative perspective to any project.

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Visit the new site

New Home Page

Making plastics feel warm

From the outset the client said they wanted the new site to feel friendly and “warm”… that’s right up our alley. We focused on typography to pull it off. By lowercasing all the menu items and mixing a serif type throughout the site, we were able to easily achieve the desired effect. We also kept it clean by using a primarily white background and using sparse color thorough out  for impact.

Old home page

Old secondary page

We also helped the client get updated finished product shots as well art directed some shop photography to really help tell the complete story of what they do.

This project quickly progressed from just an ad campaign to a product naming and packaging project… and we LOVED it!  We worked with the client to create the pretend drug names and then developed logos and packaging to complement them. We then wrote the basic copy direction and the client took the ball and ran.

The final product was three ads that spoke directly to their audience and explained why Premium Retail Services is the best choice in the industry (in an unconventional way).

Visit the new site and the sister site for their Texas location

New Home Page

A sampling of feedback the client has received:

“Great web site, easy to navigate and loaded with key information. Very fast and a nice clean design.”

“It is absolutely one of the coolest sites I’ve seen.”

“Looks great. Easy to move around and find info. Congratulations!”

“Your new web site is cool, informative, architectural, graphically sharp, perfectly simple, easy to navigate and easy to read.”

“I absolutely love it!! Very informative and extremely crisp! Great job!”

Constructing the perfect user experience

At the outset of the project, Tripp Co. Creative conducted a comprehensive discovery session on the current KAI website to understand why, where and how it was failing to meet customer and business needs. We feel this is the most important step in any web project. It allows us to lay a solid foundation for every decision that gets made down the line. The original site had a flash landing page that was preventing organic search engines from crawling past the front page. The navigation was also less than intuitive and segmented their services. We wanted to integrate the services and demonstrate that the firm offers a comprehensive solution to any design or construction need a user may have.

Old Home Page

Old Secondary Page

We realized early on that the portfolio section of this site was going to be the keystone to properly showcasing the extensive capabilities of KAI. In fact, the portfolio section was what we all (KAI and Tripp Co.) scrutinized the most. We wanted it to be interesting and interactive but needed to balance the “cool factor” with ease of use and practicality.

The other challenge that needed to be addressed was the company structure… one company with two locations and both locations having very different identities. What ever solution the team came up with had to work for both locations. This meant having two distinct sites allowing separate control but sharing information between the two.

During the course of the project, Tripp Co. suffered a setback with a developer on the site and we were forced to essentially start the programming portion of the project all over. Luckily, KAI and Tripp Co. made a great team and together we got the site done and launched.

Take a look at both sites and see for yourself how we addressed all the challenges. And if you’d like to know more, feel free to give us a call at 314-440-3477 or 618-593-3603 and we’ll be happy to chat. Or visit our site and see what we are all about.

Social Media Marketing is all the rage. Sure, you want to tweet and post and blog and connect, but who has the time? Just as you sit down to the computer, get in your writing groove, your boss comes in and wants a proposal out by EOD.  Stop crying. We can help.

For a small investment every month you can get your company on the social media bandwagon!

Call us today for a free consultation!

618-593-3603 or 314-440-3477
or use our contact page to email us.

We can help you with the following:

Blogging — Think of a blog as your company diary that everyone will see.  It is your company’s chance to not only present content to your customers and potential customers, but it allows them to comment and interact directly. We can help with everything from creating and maintaining a blog to writing the posts for you, or just brainstorm with you to help generate topic ideas. We can also help get your blog out in the blogoshpere. After all, why have a blog if no one reads it?

Twitter — If blogging allows you to post the unabridged version of your thoughts and opinions, Twitter is the Cliffs Notes. Twitter asks you to tell your followers what you are doing in 140 characters or less (called a tweet). Many businesses are using twitter to connect with their customers and build their base. Or it can be used to drive traffic to your site and/or your blog. We can help get you started tweeting and utilizing this powerful tool.

Facebook — With more than 500 Million active users logging on everyday, Facebook is a must have in your social media arsenal. It’s not enough to have a “fan page”. You can use you page to repost your blog posting through an RSS feed. You can tie your Twitter account to your Facebook page and all three can be synched to reflect your company’s tattoo. We can take over the maintenance of all your Facebooking and help you come up with appropriate ads and targeting criteria to build your fan base.

LinkedIn — Think of this as Facebook for professionals. The majority of your connections on LinkedIn are going to be past colleagues. But it goes much further. By virtually networking with those past colleagues, you can now be introduced to their connections, and their connections connections, and so on (if you try hard enough you can probably reach Kevin Bacon). Let us get you connecting and networking like a maniac. Did we mention that many times we can have your blog posting directly to your profile?

Smashinistas Jersey Design

Some rough-and-tumble, roller derby ladies were having a tough time coming up with a new logo for their jerseys. A few ideas had been submitted, but not everyone in the group was ready to proclaim any of them a winner.

Polkadot YR Eyeout is a personal friend of Tripp Co. Creative’s owner and approached him to help. He loves being of service in a pinch, especially for really fun projects like this one.

Tripp Co. took the basic idea that had already been presented and refined and redesigned it. The Smashinistas have a “princess militia” theme to their uniforms, so the final logo had to reflect their image. The splatters on the logo work out well because they could be read as sweat or blood (these girls are tough) by the spectators. The type has and unmistakable military feel and the pink was chosen to coordinate with the trim intheir uniforms.

So roll on over to see the “Smashies” sometime, and make sure to look at their breasts… to admire the logo of course.

Please contact him if he can partner with you to market your business, grow your brand and increase market share. He is ready and waiting.